UBA PROFITABILITY THROUGH PUBLIC RELATION ACTIVITIES
Sold By: Joe Project Store | Item Type: Project Material | Report this? | Attributes: 65 pages | 1-5 chapters | Amount: ₦5,000 | Marked useful: 4,756 times
Delivery: Within 24 hoursABSTRACT
The need to improve the UBA profitability cannot be over emphasized having in mind that they operate in an industry filled with completion both institution and inter-bank. The study examined the contribution of public relations towards the patronage and growth of bank. The findings revealed that the UBA public relation activities have led to the fast building reputation for satisfactory banking services which has been characterized by the introduction of Saturday banking services at all the branches. The outcome of the analysis of the data collected from the research work showed that from formulated hypothesis were in line with UBA from public relations activities that not withstanding, the following observations were made in nutshell. 1. The published materials such as diaries, calendars and other gift items are being shared within the management and staff of the bank.
2. Opportunity for training of public relation personnel are not provided and there are sample incentive for promotion.
3. The question of “god father within the organization has been eradicated or discourage by public relations department of UBA, the stigma have continued together
TABLE OF CONTENT
ABSTRACTCHAPTER ONE
INTRODUCTION
1.1 BACKGROUND OF THE STUDY
1.2 HISTORICAL ROLES OF BANKING IN THE NIGERIAN ECONOMY
1.3 THE PLACE OF THE PUBLIC RELATION IN NIGERIA
1.4 UNITED BANK FOR AFRICA
1.5 STATEMENT OF RESEARCH PROBLEMS
1.6 OBJECTIVE OF THE STUDY
1.7 SIGNIFICANCE OF THE STUDY
1.8 RESEARCH QUESTION
1.9 RESEARCH HYPOTHESIS
1.10 DEFINITION AND OPERATIONAL DEFINITION OF TERMS
1.11 ASSUMPTION
1.12 LIMITATION OF STUDY
CHAPTER TWO
REVIEW OF RELATED LITERATURE
2.1 SOURCE OF LITERATURE
2.2 LITERATURE REVIEW
2.3 PUBLICATION OF UBA
2.4 SUMMARY OF LITERATURE REVIEW
CHAPTER THREE
RESEARCH METHODOLOGY
3.1 RESEACH METHOD.
3.2 RESEARCH DESIGN
3.3 RESEARCH SAMPLE
3.4 MEASURING INSTRUMENT
3.5 DATA COLLECTION
3.6 DATA ANALYSIS
3.7 EXPECTED RESULT
CHAPTER FOUR
4.0 DATA ANALYSIS AND RESULT
4.1 DATA ANALYSIS.
4.2 RESULTS
4.3 DISCUSSION
CHAPTER FIVE
5.0 SUMMARY AND RECOMMEDATION FOR FURTHER
5.1 SUMMARY
5.2 RECOMMENDATIONS
REFERENCES
This material content is developed to serve as a GUIDE for students to conduct academic research
Find What You Want By Category:
Delivery: Within 24 hours
Advertise Here
For advertisement, call 08168958821
Not what you were looking for? Perform a search
What's your project topic?
Comment on Facebook:
Related Project Materials
- 1.
EFFECT OF UNETHICAL ACCOUNTING PRACTICES ON FINANCIAL REPORTING QUALITY OF MANUFACTURING FIRMS IN NI...
CHAPTER ONE INTRODUCTION 1.1 Background of the study Over the past decade, there has been a significant global concern regarding the persistent use...More »
Item Type: Project Material | 54 pages | 1,057 engagements |
- 2.
OFFICE POLITICS AND STAFF PRODUCTIVITY IN PUBLIC ORGANIZATION: A STUDY OF USSA LGA TARABA STATE FROM...
OFFICE POLITICS AND STAFF PRODUCTIVITY IN PUBLIC ORGANIZATION: A STUDY OF USSA LGA TARABA STATE FROM 2013 2017 CHAPTER ONE INTRODUCTION 1.1 Backgro...More »
Item Type: Project Material | 54 pages | 558 engagements |
- 3.
ANALYSIS OF AUDIT PROCEDURES IN CAMEROON'S PUBLIC SECTOR
CHAPTER ONE INTRODUCTION 1.1 Background of the study The administration and oversight of public sector funds has been a persistent worry for the gener...More »
Item Type: Project Material | 54 pages | 623 engagements |
- 4.
ANALYSING THE IMPACT OF LEGAL AUDIT REQUIREMENTS ON AUDITOR PERFORMANCE IN CAMEROON
CHAPTER ONE INTRODUCTION 1.1 Background of the study The extensive body of literature on behaviourist management control and information asymmetry spa...More »
Item Type: Project Material | 54 pages | 594 engagements |
- 5.
AN EXAMINATION OF EFFECTIVE AUDIT SYSTEM AS A PREREQUISITE FOR IMPROVING CORPORATE ACCOUNTABILITY (A...
CHAPTER ONE INTRODUCTION 1.1 Background of the study Society supports the survival and expansion of economic enterprises by furnishing them with fi...More »
Item Type: Project Material | 54 pages | 652 engagements |
- 6.
AN EVALUATION OF THE FACTORS INFLUENCING AUDIT QUALITY OF BUSINESS ORGANIZATIONS IN CAMEROON (A CASE...
CHAPTER ONE INTRODUCTION 1.1 Background of the study The current evolution of the company landscape has demonstrated a growing demand for the imple...More »
Item Type: Project Material | 54 pages | 655 engagements |