THE EFFECTS OF COMMERCIALIZATION ON THE CONTENTS OF PRIVATE MEDIA
Sold By: Joe Project Store | Item Type: Project Material | Report this? | Attributes: 67 pages | 1-5 chapters | Amount: ₦5,000 | 2 orders. | Marked useful: 4,757 times
Delivery: Within 24 hoursTHE EFFECTS OF COMMERCIALIZATION ON THE CONTENTS OF PRIVATE MEDIA
ABSTRACT
Commercialization of news began in Nigerian media houses as a result of the Structural Adjustment Programme (SAP) introduced in 1986 and the eventual withdrawal of subsidies from government owned media houses see Ekwo (1996) and Ogbuoshi (2005). With the increasing rise in production cost and dwindling circulation, the media houses resort to all kinds of tricks including commercialization of the news to make money (Oso, 2000). Majority of the respondent admitted that media houses kills hard news to accommodate commercial stories. The situation has led to a lot of compromise, with sensationalisation of news stories and half-truths reaching alarming stage. Citing an instance with the Daily Times, a one time leading newspaper in Nigeria, Idowu (2001:15) noted the situation became so bad that: This commercialization at the institutional level is thriving because editors, publishers and owners of the broadcast stations/ print media see the organizations, or their investment, as a profit making venture that should yield the required financial return. Increasingly, commercial-oriented news stories are taking the place of hard news reports. Hanson (2005: 140) is right when he notes that: "reporters and editors are supposed to be concerned not with profits but rather with reporting the news as best they can. But that barrier is coming down, and editors are increasingly looking at their newspaper as a product that should appeal to advertisers as well as readers. Therefore, this work focuses on the effects of news commercialization on the contents of private media with Africa Independent Television (AIT), Lagos and Nigeria Tribune as case study.
This material content is developed to serve as a GUIDE for students to conduct academic research
Delivery: Within 24 hours
Advertise Here
Not what you were looking for? Perform a search
What's your project topic?
Comment on Facebook:
Related Project Materials
- 1.
AN EVALUATION OF THE INFLUENCE OF FACEBOOK ON THE LIFESTYLE OF THE STUDENTS OF AMBROSE ALLI UNIVERSI...
CHAPTER ONE INTRODUCTION Background of the Study The use of social media is already widespread in all situations, but until targeted study efforts,...More »
Item Type: Project Material | 54 pages | 1,267 engagements |
- 2.
INVESTIGATING THE ROLE OF THE MEDIA IN PROMOTING ORAL HEALTHCARE PRACTICES IN NIGERIA
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Worldwide, the media has a vital influence that impacts public health behaviours around the sp...More »
Item Type: Project Material | 54 pages | 760 engagements |
- 3.
ASSESSMENT OF SKILLS ACQUISITION VIA SOCIAL MEDIA AMONG UNDERGRADUATES
CHAPTER ONE INTRODUCTION Background of the study Globally tertiary education is an instrument of for economic and human development. As a result th...More »
Item Type: Project Material | 54 pages | 834 engagements |
- 4.
AN EXAMINATION OF THE ROLE OF TECHNOLOGY IN SHAPING SOCIAL INTERACTION AMONG YOUTHS IN YENEGOA METRO...
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Globally, the age of technology has brought humanity a period of remarkable technological advance...More »
Item Type: Project Material | 54 pages | 781 engagements |
- 5.
ASSESSMENT OF CENTRAL BANK OF NIGERIA MEDIA CAMPAIGN AGAINST NAIRA ABUSE AMONGST NIGERIANS IN 2024
CHAPTER ONE INTRODUCTION Background of the Study Currency is essential for the functioning of a nation's economy, as it represents its worth and en...More »
Item Type: Project Material | 54 pages | 792 engagements |
- 6.
ASSESSING THE ROLE OF MEDIA IN RAISING AWARENESS ON THE PREVENTION OF CHOLERA OUTBREAKS IN NIGERIA
CHAPTER ONE INTRODUCTION Background of the Study The mass media have been tasked with a critical role in promoting universal health. Certain indivi...More »
Item Type: Project Material | 54 pages | 1,182 engagements |