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Project topics and materials on "Evaluation in marketing research"

• 1. MARKETING RESEARCH AS A INSTRUMENT FOR INCREASED PROFITABILITY IN SERVICE COMPAN...

  » ABSTRACT   This study examines marketing research as a Instrument for increased profitability in service company taking Ogechikammer Company Ebonyi State as a case study. Marketing research can be seen as the application of the scientific method of inquiry in helping marketers to better understand and define their problems and find appropriate solution to them some of the objectives of the study ...Continue Reading »

  Item Type: Project Material |  50 pages |  5,132 engagements |